The TashMashup is a cross-cultural culinary blog that remixes the flavors of Indian comfort food. Drawing inspiration from South Asian cuisine and spices, I designed the logo to reflect the brand’s essence—a dynamic collision of flavors. Following the logo design, I was tasked with building and designing the website. To stay true to the brand, my goal was to translate the concept of "remixing flavors" into the site’s aesthetic. This was achieved by incorporating an old-school approach with polaroid-style photos paired with custom illustrations, all set against a vibrant, traditionally South Asian color palette.
